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Agorix

Practical guides for your program business.

A searchable library of 69 guides — webinars, courses, funnels, landing pages, email, digital products, and automation — from the first invitation to student onboarding.

69 guides · 12 clusters · 6 formats

Start with a pillar guide.

Seven pillars carry the library. Each one is the complete operating guide for its subject; the spokes beneath it go deeper on a single step.
Explore at your own pace

The complete library.

69 guides

Live webinar guides

Operating guides in the Dossier format
  1. How to host a webinar: the complete operating guideSix stages on a real clock — plan, build, promote, pre-flight, run, follow up, measure — with an 18-item checklist and the six numbers to judge the whole thing by.Pillar14 min read
  2. Webinar script template: the full 60 minutesEight copyable script blocks — the open, three teach blocks, the honest transition in five variants, the offer, and Q&A — with a slide map and a 45-minute cut-down.Template pack8 script blocks
  3. The webinar registration pageOne job, done in ten seconds: title, time, outcome bullets, a form scored field by field, honest replay policies, and a 13-item pre-publish checklist.Spoke13 checks
  4. How to increase webinar attendanceShow-up rate as a system: the registration-to-session gap, the calendar entry as an artifact, six reminder jobs, and the day-of runbook.SpokeShow-up system
  5. Webinar email sequence templatesEleven complete, copyable emails — three invitations, the confirmation, four reminders, and the three-way post-session split — with timing rationale and per-audience adaptations.Template pack11 templates
  6. How to promote a webinarThe five channels that fill a room in order of return — with a T−14 to T−0 calendar, a partner kit checklist, and source tracking judged on attendees rather than signups.Spoke14-day plan
  7. Webinar engagement ideas that produce dataIf the answer cannot change anything, do not ask the question: timed prompts across the arc, nine signal-to-follow-up mappings, and the moderator run sheet.Spoke9 signals
  8. Webinar equipment checklistTwenty-four budget-first production checks — audio before camera, connection before lighting — plus a specs-only spend ladder and a five-step dry run.Checklist24 checks
  9. Partner webinar playbookJoint sessions without the mess: who owns registration and why one party must, honest list handling, co-presenting handoffs, and four revenue models with the trades stated.SpokePartner ops

Automated webinar guides

The always-on funnel, from proving it live to maintaining it
  1. How to set up an automated webinarSeven phases in build order — prove it live, adapt the recording, choose the schedule model, wire the behavior splits, keep the deadline honest, QA, maintain.Pillar7 phases
  2. Turn a live webinar into an evergreen oneThe conversion job: which run to use, the three kinds of cut, what to re-record versus keep, how the offer changes with nobody in the room, and a 13-item artifact audit.SpokeConversion audit
  3. Evergreen webinar scheduling modelsScheduled, just-in-time, or on-demand: the trade-off matrix across show-up behavior and honesty strain, picking by offer, and the hybrid patterns.Spoke3 models
  4. Honest deadlines in automated funnelsPer-registrant windows that genuinely close, the fake-deadline taxonomy and what each variant teaches your list, deadline placement, and holding the close.SpokeHonest deadlines
  5. Evergreen webinar maintenance checklistThe quarterly pass: 23 checks across content dating, offer accuracy, deliverability, funnel numbers, and playback — with a maintenance calendar you can copy.Checklist23 checks
  6. Automated webinar email templatesEleven behavior-branched emails keyed to each registrant’s own session and watch time — every template carries the condition it fires on.Template pack11 templates

Meetings & calls guides

Calls that hold: booking, onboarding, coaching, recovery
  1. Webinar to strategy call funnelThe high-ticket bridge: behavioral qualification, both calendar asks scripted, an 18-item booking-page checklist, and guardrails that protect the calendar.SpokeCall funnel
  2. Sales call reminder templatesSix booked-to-held emails — confirmation with calendar file through no-show recovery — with discovery, demo, and onboarding variants.Template pack6 templates
  3. The client onboarding callThe first-call system: the agenda that sticks, expectations both ways, recording etiquette, the recap that locks decisions in, and the week-one check-in.SpokeFirst-call system
  4. Group coaching call structureCadence models, agenda shapes, hot seats that stay fair, questions collected before the call, and recordings that compound into a library.SpokeRecurring calls
  5. Meeting no-show follow-upPrevention first, the blame-free same-day recovery message, rebooking friction rules, the stop rule, and reading the no-show pattern for what it means.SpokeRecovery playbook
  6. Office hours for courses and membershipsFive scheduling models, questions collected up front so the hour starts with substance, running the room, and the recurring-questions-into-curriculum loop.SpokeOffice hours

Summit & event guides

The virtual-summit cluster, from first decision to all-access pass
  1. How to run a virtual summit: the 90-day operating guideSeven stages from the offer decision at T−90d to the monetize-and-measure week — speaker recruitment, the promise–ask ladder, the email spine, and eight metrics defined precisely.Pillar90-day clock
  2. Virtual summit tech checklistTwenty-eight production checks in six groups — registration, speakers, rooms, email, day-of operations, replay — plus a run-of-show template with a fallback column.Checklist28 checks
  3. Summit speaker outreach templatesEight copyable emails across the speaker lifecycle — cold invite to post-summit thank-you — with the promise–ask ladder and a tracking grid you can paste into a sheet.Template pack8 templates
  4. How to price a virtual summitFree registration plus a paid all-access pass: the four-rung price ladder, speaker revenue-share models, honest deadlines, and an editable math plate with no invented benchmarks.EconomicsAAP economics

Course guides

From first outline to open cart
  1. How to create an online courseSeven build phases — decide, outline, record, build, price, launch, improve — with a 17-item pre-enrollment checklist and four metrics defined precisely.Pillar7 phases
  2. Course curriculum outlineWorking backwards from the transformation: module math, lesson sizing, sequencing rules, and a copyable outline template with bracketed prompts.Spoke8 steps
  3. How to record course videosTwenty-four production checks — audio before everything — with a batching-day plan and a specs-only kit ladder.Checklist24 checks
  4. Sell courses with webinarsThe session teaches the belief, the course delivers the method: topic choice, the offer sheet, the handoff, and the post-session split.SpokeThe bridge
  5. Course launch email sequenceTen copyable open-cart-to-close emails with behavioral fires-on conditions and a proof section that never invents proof.Template pack10 templates
  6. How to price an online courseAnchors, tiers, and payment plans — with an editable nine-input math plate and zero published benchmarks.SpokePricing method
  7. Presell an online courseValidation before building: four mandatory disclosures, the founding cohort, a threshold you derive yourself, and reading a failed presell.SpokeHonesty-first

Online education guides

Delivery models, completion, and student success
  1. Cohort vs self-pacedThe delivery-model decision argued mechanically — five trade-offs, hybrid designs, switching later — without invented completion statistics.SpokeThe model call
  2. Course completion systemsCompletion as an operations problem: the first-session win, milestones, inactivity signals, and a re-engagement ladder with an honest exit.SpokeCompletion ops
  3. Student onboarding emailsSeven week-one templates — access to momentum — with fires-on conditions and self-paced versus cohort adaptations.Template pack7 templates
  4. Course certificates and assessmentsProof of work over proof of purchase: what to assess, six formats ranked by signal, honest pass thresholds, and what goes on the certificate.SpokeProof of work
  5. Student feedback loopsQuestion capture from every surface, the FAQ-to-lesson threshold rule, drop-off as feedback, and versioning without relaunching.SpokeThe loop
  6. Course accessibility basicsCaptions, transcripts, contrast, pacing, alt text — the low-effort, high-coverage list with the it-helps-everyone framing.Spoke6 areas

Funnel guides

The machine end to end, and how to fix it
  1. The webinar funnelThe whole machine mapped from source to follow-up — one judging number per stage, revenue per registrant as the north star.Pillar8 stages
  2. Lead magnet funnelDownload to first sale: the closer-to-the-offer rule, the bridge sequence, and judging magnets by what subscribers do later.SpokeMagnet to sale
  3. Customer journey mappingSeven stages on one page — belief, asset, signal — with a copyable template and the build-closest-to-money-first order.SpokeOne-page map
  4. Order bumps and upsellsPosition decided by buyer state: the bump, the one-click upsell, the downsell — ten placement tests, no invented acceptance rates.Spoke3 positions
  5. Funnel diagnosticsThe triage tree — one metric per stage, fix one thing at a time, read small samples honestly — with an eleven-row symptom table.SpokeTriage tree
  6. The follow-up funnelThe did-not-buy machine: five segments, the objection lane, honest downsells, the re-open, and written exit conditions.SpokeAfter the no

Landing page guides

Pages with one job, done in ten seconds
  1. Landing page anatomyEight zones top to bottom, one job each — promise, proof, ask — with a twenty-item audit checklist.Pillar8 zones
  2. Landing page copywritingNine copyable formula blocks — headlines from the belief, the pointing rule for bullets, button copy — and a read-aloud pass.Spoke9 formulas
  3. Simple A/B testingOne variable at a time, honest sample-size intuition, reading no-difference results, and when not to test at all.SpokeTest honestly
  4. Thank-you page ideasThe most wasted page in the funnel: confirmation clarity, the calendar add, the micro-commitment ladder — every idea with its trade named.Spoke5 ideas
  5. Landing page speed checklistTwenty-one checks across images, fonts, the critical path, forms, and mobile — plus a symptom-to-fix triage table.Checklist21 checks
  6. Sales page vs landing pageWhich page for which job — capture, convince, transact — with the decision table and six funnel handoffs.SpokeThe decision

Email marketing guides

Deliverability, cadence, and the sends that pay
  1. Email deliverability basicsAuthentication, the dedicated sending domain, warmup discipline, list hygiene, and the seven-step triage when opens crater.SpokeSender health
  2. Welcome email sequenceThe first five emails — deliver, orient, teach, story, first ask — with per-audience adaptations and the cadence handoff.Template pack5 templates
  3. Email segmentation for small listsThe five splits that pay under ten thousand contacts — behavior over demographics — with self-updating segment rules.Spoke5 splits
  4. Email frequencyThe cadence you can hold: models by business shape, the two-lists reality, the skipped-week rule, and batch writing.SpokeCadence
  5. The newsletter systemA repeatable three-block format, the idea bank, the write-ahead buffer, and skipping loudly instead of fading silently.SpokeThe system
  6. Re-engagement email campaignThe three-email win-back plus a copyable sunset policy — honest re-permission, no fake deletion threats.Template packWin-back

Digital product guides

Choosing, pricing, launching, and standing behind it
  1. Your first digital productChoose by constraint, not trend: four shapes scored on effort, price ceiling, delivery weight, and proof — plus the graduation path.Spoke4 shapes
  2. Checkout page optimizationThe last hundred pixels: field verdicts, real trust, bump placement, failure recovery, and respectful abandoned-checkout follow-up.SpokeThe last step
  3. Pricing digital productsAnchors, ladders, tiers, and payment plans across a product line — with an editable math plate and no claimed lifts.SpokePricing method
  4. Launch without a listThe twenty-conversations launch: honest outreach scripts, partner rooms, the small-room webinar, and why paid comes last.Spoke20 names
  5. Subscription vs one-timeYou are choosing which work you want: churn work versus launch work, what justifies recurring billing, and six cancellation rules.SpokeThe trade
  6. Refund policies and guaranteesDesign the risk you can afford: three guarantee shapes, five copyable policy blocks, and the never-punish-the-honest line.Spoke5 policy blocks

Workflow & automation guides

Codified judgment, tested before it ships
  1. Your first marketing automationsFive automations in build order — welcome, registration, behavior split, purchase, win-back — each with trigger, exits, tests, and one number.Pillar5 builds
  2. Behavioral trigger workflowsCondition-first trigger design: five signal families, the seven-field spec, cooldowns, and the else-branch discipline.SpokeTrigger design
  3. Lead scoring for small businessRouting over scoring theater: five to seven weighted behaviors, decay, the two thresholds that matter, and quarterly pruning.SpokeScore to route
  4. Workflow testing checklistTwenty-two checks before an automation emails real people — seed contacts, branch coverage, merge fields, exits, go-live.Checklist22 checks
  5. When to automate marketingThree veto tests — repeatability, reversibility, volume — what stays manual, automation debt, and the four-rung ladder.Spoke3 tests
  6. AI operator approval gatesDelegating to an AI operator safely: the four delegation tests, real approval gates, review routines, and the trust ladder.SpokeGated delegation

Foundations

Where the whole library points
  1. The Connected Operations PlaybookReplace the stitched stack without disrupting the business inside it — the practical sequence for moving customer data, conversion, delivery, workflows, and AI-assisted work onto one operating layer.Playbook60-min read

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